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  1. Home/
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  3. Planhat vs ChurnZero

Planhat vs ChurnZero

Planhat vs ChurnZero:
which one, for which team.

Neither vendor publishes pricing, so this page starts with what procurement data shows they actually cost, then the part that decides it: how each one builds its quote, how long it takes to deliver value, and the team each is built for.

Quick answer

Planhat prices per customer account with unlimited seats; ChurnZero prices per seat by tier. Vendr's observed medians are $41,255 a year for Planhat across 35 purchases and $44,625 for ChurnZero across 101. ChurnZero is the faster rollout at a reported 6 to 8 weeks; Planhat's services run 15% to 40% of the licence. Pick on team size against book size, then on how much automation you will author.

Last updated September 20, 2026 · Pricing and feature claims reviewed against publicly listed sources.

Jump to the side by side

Side by side

Planhat and ChurnZero on the things that decide it

Sourced figures where a source exists, reported framing where it does not. These vendors have confirmed none of it; treat the numbers as the market range for planning, not as a quote.

PlanhatChurnZero
Observed median, annual$41,255$44,625
Observed range$19,866 to $118,800$12,000 to $87,000
Sample35 purchases on Vendr and GainTrace101 purchases on Vendr
Publishes pricingNoNo
How the quote is builtPer customer account with unlimited internal users. Vendr's bands step at 500 and 2,000 accounts, and modules such as the AI Platform are quoted on top.Per seat, by tier. Oliv AI's negotiated curve runs from 3 users on Professional to 250 on Enterprise, and the spread is seats and tier rather than negotiating skill.
Implementation and rolloutReported at 15% to 40% of the licence in year one, on a quote-based rolloutReported first-year totals of $20,000 to $50,000 including implementation, with a 6 to 8 week rollout
Built forHigh-touch teams on a concentrated book, or businesses whose data model is too structured for a simpler tool to holdMid-market SaaS teams that want rules-driven automation and have someone to author and maintain the Plays

What actually separates them

Three differences, in the order to weigh them

Feature lists on these two overlap almost entirely. These are the differences that change the number on your quote and the year you have after signing.

Team size against book size. A ten-person CS team on 300 accounts is in Planhat's cheapest band and paying for 300 things; on ChurnZero it is paying for ten seats on whichever tier fits. A two-person team on 3,000 accounts flips that entirely. Run your own numbers through both units before you compare features.

What you are buying the automation for. ChurnZero's Plays are the most complete rules layer in the mid-market: segments, triggers, in-app messages, alerts. Planhat has automation too, but buyers pick it for the data model and the shared workspace, not for the rules engine.

Speed to first value. ChurnZero's reported 6 to 8 weeks is the shortest of the quote-only vendors. Planhat's rollout is quote-based and depends on how much of your book's structure has to be modelled before anyone uses it.

Each vendor on its own terms

What buyers pick each one for, and what they report tripping over

Planhat

$41,255 /yr median

$19,866 to $118,800, 35 purchases on Vendr and GainTrace

Buyers pick it for

  • The most flexible data model in the category: multi-product, multi-entity books that other tools force you to flatten
  • Unlimited seats, so a large CS team on a small book pays less than it would anywhere seat-priced
  • One workspace for CS, revenue and professional-services teams, which suits companies where account ownership is shared

What buyers report tripping over

  • A lean team on a long-tail book pays for every account it loads, and the bands step at 500 and 2,000
  • Someone has to build the data model; the flexibility is the work
Every Planhat figure, with its source

ChurnZero

$44,625 /yr median

$12,000 to $87,000, 101 purchases on Vendr

Buyers pick it for

  • Real-time alerts and in-app messaging tied to a configurable ChurnScore
  • Plays, the automation layer, can run a full lifecycle programme once the segments and triggers are written
  • A published entry listing ($12,000 a year on Capterra) gives a floor most rivals do not

What buyers report tripping over

  • The gap between the listed entry and the observed median is large, and the seat count is what closes it
  • Everything the platform does is a rule somebody wrote; the automation is only as good as its author, and it does not maintain itself
Every ChurnZero figure, with its source

The call

Pick by team shape, not by feature count

Pick Planhat if

Your team is large relative to your book, your customer structure is complex, or CS shares accounts with services and revenue teams that all need the same record.

Pick ChurnZero if

Your book is long-tail, your team is lean, you have one Plays author, and you want alerts and lifecycle automation live within two months.

Every figure, with its source

What Planhat actually costs

Each row is a publicly reported figure attributed to the source that published it. Where sources disagree, both are shown rather than averaged into a number nobody said.

Cost componentReportedSourceDetail
Observed contracts, median and typical band$41,255 median · most $15,000 - $60,000Vendrchecked 2026-09-14Across 35 observed purchases, 14 handled by Vendr. The majority land between $25,000 and $45,000, and Vendr reports the best-negotiated deals sitting 15% to 25% below Planhat's first quote.
Full observed range$19,866 - $118,800GainTrace (Aug 2026)checked 2026-09-14Same 35 verified purchases and the same $41,255 median. The top of the range is an enterprise deployment with the AI Platform and Advanced Portals modules on.
By tier, annualStart-Up $15,000 - $30,000 · Professional $30,000 - $50,000 · Enterprise $50,000 - $100,000+Vendrchecked 2026-09-14Bands by customer-account volume: under 500, 500 to 2,000, and 2,000 or more. Planhat prices per customer account rather than per seat, so internal users are unlimited on every tier.
Entry tiers, monthly equivalent~$1,150 / mo Start-Up · ~$1,750 / mo Professionalgetcor.ai (Jun 2026)checked 2026-09-14Billed annually, which is roughly $13,800 and $21,000 a year, and cited by the reviewer to Vendr. Modules (AI Platform, Advanced Portals, Email Marketing) are quoted on top.
Services and implementation15% - 40% of the licenceGainTrace (Aug 2026)checked 2026-09-14GainTrace's year-one budget on the median is $49,000 to $62,000 once services are added, with a 3% to 7% annual increase after that.
Entry pointFrom ~$1,500, ~$25,000 for 20 usersCustify (Jun 2026)checked 2026-08-18Competitor-published estimate, so read it with that in mind, but it is consistent with the Vendr floor.

These vendors have not confirmed any of these figures and most publish no rates at all. Treat them as the reported market range for planning and negotiation, not as a quote. Your own number will depend on seat count, module scope, contract length, and how hard your procurement team pushes.

Every figure, with its source

What ChurnZero actually costs

Cost componentReportedSourceDetail
Published entry plan$12,000 / yearCapterrachecked 2026-08-21Capterra lists a single plan at $12,000 a year, with no free trial and no free version. It is the only number ChurnZero's own listings attach to.
Negotiated range by seat count$10,700 - $180,100 / yearOliv AI (Feb 2026)checked 2026-08-18Median negotiated rates, from 3 users on Professional to 250 users on Enterprise. The spread is seats and tier, not negotiating skill.
List price by team and account volume$20,000 - $87,000 / yearAccoilchecked 2026-08-18Reported list pricing scaled by team size and number of tracked accounts.
Observed contracts, median and range$44,625 median · $18,681 - $131,560Vendrchecked 2026-09-20Across 101 observed purchases. This is what buyers actually paid, and it sits three to four times above the $12,000 entry listing - the single most useful fact on this page. Vendr also reports quote bands by size: $15,000-$50,000 for 100-500 accounts, $40,000-$100,000 for 500-2,000, and $100,000+ above that.
Quote structurePlatform fee + per seat + per accountr/CustomerSuccesschecked 2026-08-18Practitioners report a platform fee above $30,000 a year, per-user licences around $1,400 a year, and under $10 per tracked account, with all three charged rather than bundled.
Typical first-year total$20,000 - $50,000Customerscore.iochecked 2026-08-18Including implementation. Reviewers consistently report 6 to 8 weeks to value.
Mid-size deployment$15,000 - $30,000+ / yearChurnToolschecked 2026-08-18For teams managing roughly 100 to 500 accounts.

These vendors have not confirmed any of these figures and most publish no rates at all. Treat them as the reported market range for planning and negotiation, not as a quote. Your own number will depend on seat count, module scope, contract length, and how hard your procurement team pushes.

Where we fit

The third option, with a published price

We publish our prices, which is the only difference we can claim without knowing your quote.

Exeechain

$0 - $2,999 /mo

  • Published price, month to month
  • No implementation fee
  • 15 min to first scores, 24h to full accuracy
  • Free tier: the whole product on a sample book

Planhat

$41,255 / yr median

  • Quote-only, annual, commonly multi-year
  • Implementation quoted separately
  • Quote-based rollout
  • No free tier

ChurnZero

$12,000 - $87,000 / yr

  • Quote-only, annual, commonly multi-year
  • Implementation quoted separately
  • Reported 6-8 weeks
  • No free tier

Exeechain is not Planhat and not ChurnZero. It scores every account daily, names the drivers, drafts the save from the customer's own history and sends it under your approval, and it does that without a programme build. If your operating model needs the depth either vendor sells and someone will own it, they earn their price. If the retention work needs to start this week, the free tier runs the whole product on a sample book so you can judge it before anyone quotes you.

Provenance

Where these numbers come from

Named so you can check them. A comparison that cannot show its working is a pitch.

Vendr

SaaS procurement marketplace publishing observed contract values from real negotiated purchases. The most reliable public signal, because it reflects what buyers paid rather than what vendors asked.

Oliv AI

Per-user cost breakdowns for Gainsight (Feb 2026) and ChurnZero (Feb 2026), including the volume-discount curve by seat count. (no direct link yet - this one has not been re-checked since the figures were compiled.)

Accoil

"Real Pricing" alternative roundups for Gainsight and ChurnZero, reporting list ranges by team size and account volume. (no direct link yet - this one has not been re-checked since the figures were compiled.)

Capterra and Software Advice

Vendor-supplied listing pages. The only place several of these vendors attach a number to their own name, though entry SKUs rarely reflect a real deployment.

GainTrace

Planhat and Totango contract data from verified purchases (35 and 102 respectively), re-read September 2026.

getcor.ai

Vendor reviews with tier-level monthly equivalents for Planhat and Vitally, cited to Vendr. Read September 2026.

Customerscore.io and ChurnTools

First-year totals including implementation, and reported time to value. (no direct link yet - this one has not been re-checked since the figures were compiled.)

r/CustomerSuccess

Practitioner threads on platform costs. Useful for the shape of a quote (platform fee plus per-seat plus per-account) even where absolute figures have aged. (no direct link yet - this one has not been re-checked since the figures were compiled.)

ZoomInfo

Published July 2026. Confirms Gainsight publishes no rates and reports contracts commonly capping annual increases at 6%. (no direct link yet - this one has not been re-checked since the figures were compiled.)

Figures were compiled on 14 September 2026 and are re-verified quarterly. Reported ranges move. If you have a current quote that falls outside these bands we would genuinely like to know, because a pricing page that drifts from reality stops being useful to anyone.

Questions

Planhat vs ChurnZero FAQ

Is Planhat or ChurnZero cheaper?▼

On observed contracts, Planhat's median is $41,255 a year (35 purchases on Vendr and GainTrace) and ChurnZero's is $44,625 (101 purchases on Vendr). The unit matters more than the median. Planhat: Per customer account with unlimited internal users. Vendr's bands step at 500 and 2,000 accounts, and modules such as the AI Platform are quoted on top. ChurnZero: Per seat, by tier. Oliv AI's negotiated curve runs from 3 users on Professional to 250 on Enterprise, and the spread is seats and tier rather than negotiating skill. Price both on your own seat count and account count before comparing the medians.

How long does Planhat take to roll out compared with ChurnZero?▼

Planhat: Reported at 15% to 40% of the licence in year one, on a quote-based rollout. ChurnZero: Reported first-year totals of $20,000 to $50,000 including implementation, with a 6 to 8 week rollout. Neither vendor publishes these; they are what procurement datasets and buyers report, and your own rollout depends on how much of your programme has to be built before the team uses it.

Who is Planhat built for?▼

High-touch teams on a concentrated book, or businesses whose data model is too structured for a simpler tool to hold. The most flexible data model in the category: multi-product, multi-entity books that other tools force you to flatten.

Who is ChurnZero built for?▼

Mid-market SaaS teams that want rules-driven automation and have someone to author and maintain the Plays. Real-time alerts and in-app messaging tied to a configurable ChurnScore.

When should I pick Planhat over ChurnZero?▼

Your team is large relative to your book, your customer structure is complex, or CS shares accounts with services and revenue teams that all need the same record.

When should I pick ChurnZero over Planhat?▼

Your book is long-tail, your team is lean, you have one Plays author, and you want alerts and lifecycle automation live within two months.

How does Exeechain compare with Planhat and ChurnZero?▼

Exeechain publishes its prices: $0 on the Free tier (the whole product on a sample book), then $299/mo, $999/mo and $2,999/mo, month to month with no implementation fee. First scores in 15 minutes. Full accuracy in 24 hours. At $999/mo a year costs $11,988, below both observed medians above, with nothing to configure. If your programme needs the depth of Planhat or ChurnZero and someone will own it, they earn their price; if the retention work needs to start this week, Exeechain is the fit.

Gainsight alternative›

7 options with real prices

ChurnZero alternative›

7 options with real prices

Vitally alternative›

7 options with real prices

Planhat alternative›

7 options with real prices

Totango alternative›

7 options with real prices

Gainsight pricing›

What it really costs, sourced

ChurnZero pricing›

$12k listed, $180k observed

Planhat pricing›

Per account, not per seat

Vitally pricing›

Listed low, observed at 4x

Totango pricing›

The published packages are gone

CS software pricing›

7 platforms on one table

Customer success software›

The 2026 buyer's guide

Churn prediction›

See churn risk ranked by revenue at stake

Customer health scores›

A score with the reasons attached

Retention intelligence›

Recover revenue, prove the save

Gainsight vs ChurnZero›

Depth against time, sourced

Gainsight vs Vitally›

Enterprise build or product-led

Gainsight vs Planhat›

Per seat against per account

Planhat vs Vitally›

Structure against speed

ChurnZero vs Vitally›

Rules-led or collaboration-led

Deciding? Which plan is right for you · How setup works for your stack

Know both numbers
before you take either call.

Exeechain publishes its prices, and the free tier runs the whole product on a sample book so you can judge it before anyone quotes you.

Or look at the live demo

Not ready to switch? Size your leak from your MRR and churn rate, with no billing access at all.

ExeechainExeechain

Find the revenue you never decided to lose. Failed payments, cards expiring before renewal, and renewals slipping, by customer, with the dollars attached.

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